Then comes the second step, blacklist check. The domain part of an address may consist of 253 characters and must be a valid domain. And can contain latin letters, numbers, and some special characters. The user name of an email can have 64 characters. User name, address sign (subdomain) and top-level domains. The software identifies the four components of a valid address. They reduce invalid addresses and spam traps to improve deliverability and campaign performance.įirst comes the syntax check. What are email verification tools?Īn email verification tool is software that removes inactive and invalid emails from an email list. To avoid negative consequences, businesses use email verification software. When people leave their companies, their corporate mail addresses become inactive. Some email addresses will become inactive over time. And regular verification is a way to keep email lists fresh and healthy. The email verification process involves regularly checking if the email addresses in a list are still active. By validating emails, you don’t waste time and money on junk leads. Email service providers (ESPs) won’t be able to deliver (some) emails.

When your emails bounce too often, it hurts your sender score and email reputation. The goal is to keep your email lists healthy, have low bounce rates, and good sender reputation. Email Verification ToolĮmail verification is the process of verifying if an email address is active. That’s why marketers, outreach specialists, and salespeople use email verification tools for the task. With a simple calculation, you’d find those work hours spent on manual verification costs are more than a verification tool. Manual data transfer takes a massive amount of time. Integrations with email marketing platforms eliminate human error and avoid data loss.Īnd manual work is usually more expensive than automation. 7 Best Email Verification Tools OverviewĮmail verification software leaves no room for error. And we’ll discuss what email verification is. We’ll introduce you to the best email verification tools out there. Marketers and salespeople use it to avoid bounces and increase campaign performance.

It helps you avoid sending emails to inactive accounts. That’s why marketers use email verification tools to make sure emails hit customers’ inboxes.Įmail verification software checks if an email address is deliverable. So we can’t send to inactive subscribers and undeliverable email addresses. Building an email list is hard work – and you need good engagement. Seasoned marketers know that deliverability is important in email marketing.

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